Aico have adopted our product information management system e-Pim, to help them manage their product data, comply with data standards such as ETIM and EDATA formats and to create a centralised ‘single source of truth’ for all of their product data and assets.
Through e-Pim, Aico can manage all product content, update it in real-time across disparate channels, whilst creating a seamless customer experience and maintaining transparency that promotes brand loyalty.
Michael Wright, Product Development Manager at Aico…
“Aico recognises the benefits of comprehensive product data and has been using e-Pim to hold data on all its products.
This has been configured around both internal data requirements and also industry data standards, including ETIM and EDATA formats, which are designed to give customers access to a wide range of standardised product data along with additional supporting files such as high quality product images”.